Details and examples
Description (beschreibung) - required
The description text for the article. Often used in the shop on the product detail page. HTML format is allowed here.
Examples
Color (farbe) - required
The exact colour name of the item.
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Category (kategorie1) - required
Description of the article groups. Often used in the shop's navigation and as breadcrumbs. The full category path will work best.
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Brand (marke) - required
Brand name or manufacturer of an item.
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Heel height (absatzhöhe)
Heel height of shoes with unit of measurement.
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Department (abteilung)
Classification of the assortments according to target groups. Often used in the shop's navigation.
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Sleeve length (aermellaenge)
Especially for upper garments, the length of the sleeves.
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Specification (auspraegung)
Important information, especially for sports and outdoor activities, which helps to classify the article in the range.
For backpacks, for example, volume 30-55 litres, for ski poles the size information in units of measurement 160 to 175cm or for special versions left-handed.
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Related items (baukasten)
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Assortment (bereich)
A shop may allocate products to different assortments.
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Additional description (beschreibung2)
Additional information about the product, technical description, short description or keywords.
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Details (detail)
Any details of the article worth mentioning.
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EAN (ean)
Standardised unique material number according to European Article Number (EAN) or Unified Product Code (UPC).
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Features (eigenschaft)
Specially designed for sports and outdoor use notes on the field of application.
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Colour spectrum (farbspektrum)
The colour spectrum refers to the main colour in the product and allows product sets across different colours from the same spectrum. Often used as a search filter in the shop.
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Filling quantity (fuellmenge)
Refers to the quantity of the item's contents, for example in the case of perfume.
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More features (funktion)
Describes material functions and properties.
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Group (gruppe)
For example, bikini top "Aloha" and bikini bottom "Aloha" make the product 4242. Construction jacket "Ernie" and construction trousers "Bert" make the product group E&B.
A group can also consist of more than two items, e.g. mix & match group Hawaii consists of three bikini tops and two bikini bottoms.
Examples
Subcategory (kategorie2)
Subcategory used in the shop.
For example the category is "Damen - Blusen & Tuniken" and the subcategory is "Hemdblusen".
Examples
Extra category (kategorie3)
Extra category used in the shop. Either another subcategory or a completely different category used for this item.
For example the category is "Damen - Blusen & Tuniken", the subcategory is "Hemdblusen" and the extra category is "Kurzarmblusen".
Another example: The category is "Men - Clothing - Jackets", the subcategory is "Jackets" and the extra category is "Leather Jackets".
Examples
Children's clothing (kiko)
Classification according to target groups specifically for children's ranges. Often used in the shop's navigation.
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Collar shape (kragenform)
Especially for upper garments, the description of the collar or neckline.
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Material (material)
Material composition of a product.
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Pattern (muster)
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Short name (name2)
Often used as a short name in list views - e.g. Freizeit-Hemd or for search engine optimization.
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Miscellaneous (sonstiges)
Additional item information that cannot be assigned to a specific attribute.
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Upper material (obermaterial)
Rudimentarily distinguishes the fabric. Essential material of the article.
Only fabrics with special optical properties are distinguished.
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Fit (passform)
In relation to the body shape, is often used for shirts, jackets and suits.
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Special article groups (rubrik)
Designates special article groups. Often used in the shop as a search filter or in the navigation.
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Season (saison)
Describes to which season or seasonal collection the item belongs.
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Cut (schnitt)
In reference to the form of the article. Is often used for shirts, trousers and shoes.
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Series (serie)
Series are used to identify article families or special editions.
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Sport type (sportart)
Sports in which the article is used.
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Style (stil)
Style of the article.
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Exact model (typ)
The exact model designation describes the product type. For example "Desertboot" instead of "Boot" or "Rain trousers" instead of "Trousers".
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Closure (verschluss)
Describes closure types of an item.
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Washing (waschung)
Optical effect of the material, mostly used for denim.
Examples
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